Loop7 Media

Successful brands have personalities. Apple is sophisticated and creative, Hallmark is sincere and wholesome, and Red Bull is active and...

When an individual or business goes through the process of building an email list, the next logical steps include monetizing this list...

It’s strangely exciting for me to get access to someone’s email program for the first time. In order to propose new strategies, there’s...

The Buddha is quoted saying, "My teachings are a finger pointing to the moon. Do not get caught in thinking that the finger is the moon."...

A couple weeks ago, I posted a blog detailing the basics of a spam trap. I discussed the reasons why spam traps are used as well as how...